Presentation

The exterior of the hotel is designed by Rizoma ArchitectureThe focus was on creating an energy-saving building envelope, with energy production from renewable sources and protection from the weather.

Today, we are faced with a major challenge: to apply some of the principles involved in the world of sustainability and construction in a concrete and solid manner means combining intelligent solutions, controlling costs and evaluating the benefits of the choices made from the outset.
John Franceschelli, Rhizome Architecture

Green complements the architecture and at the same time is a characterising element of it, not only from an aesthetic point of view but also and above all from a functional one.

Green is the New Black is the beginning of a 'movement' where Sustainability and Hospitality come together to generate a concrete and respectful vision of the future.

Materialboard project

Designer

Rhizome Architecture

"In the rhizome there are no points or positions, as there are in a structure. (...) a rhizome does not begin and does not end, it is always in the middle between things, it is inter-being, (...) it is to move between things, to overthrow ontology, to dismiss the foundation, to annul beginning and end: from the multiplicity of thinking arises [every] form of life'.
Gilles Deleuze - Félix Guattari

Rizoma Architetture was founded in 2009, is based in Bologna and consists of a structure composed of a Project Manager, four Project Leaders, six architects, two interior designers and a social media manager. Rizoma Architetture has a working method that does not follow a hierarchical structure, believing that creativity, innovation and adaptability, rather than strict adherence to conventional rules, can be the most effective key to reading the world's phenomena.
Like the rhizomatic roots of plants, the structure of the studio can count on a dense network of internal and external collaborators: Rizoma Architetture is committed to teamwork, focusing in particular on research & development, the skills of young professionals and collaboration with the most innovative companies. The studio works on the development of projects in the hospitality and housing sector, smart living and smart working projects.
In recent years, the studio has been involved in several interior design projects for structures that combine hospitality, food & beverage, work and retail spaces. Rizoma Architetture's projects have been published in various international magazines and web portals, and some of them have won awards and mentions, in particular the project for The Student Hotel Firenze won the MIPIM Award 2019 in Cannes in the Best Mixed-Use Development sector.

John Franceschelli

Architect and founder of Rizoma Architetture, graduate of the Faculty of Architecture in Ferrara, postgraduated at Universitat Politecnica de Catalunya in Barcelona, director of the development department of green architecture and interior design within the practice. Specialised in the design of Hybrid Ospitality, Student Housing, Cohousing and Coworking. Tenaciously curious and a lover of doubt, searching for solutions for new sociality and fostering relationships between people.