Presentation
Green is the New Black starts from the idea and the need for 'Green' understood as Sustainability in the broadest sense to become the 'trend' not of the moment, but of the future.
Mode aims to become a reference point, initiator of this 'movement' that has now become necessary.
Green understood as green, as a choice of materials, as ease of management and maintenance, Green understood simply as a colour to make the message strong, clear and easily recognisable.
Mode wants to demonstrate that a project that is attentive to sustainability in all its aspects does not disregard architectural and aesthetic choices; on the contrary, sustainability becomes a bridge and connection between the surrounding landscape and the building.
Green complements the architecture and at the same time is a characterising element of it, not only from an aesthetic point of view but also and above all from a functional one.
Green is the New Black is the beginning of a 'movement' where Sustainability and Hospitality come together to generate a concrete and respectful vision of the future.
Materialboard project
"In the rhizome there are no points or positions, as there are in a structure. (...) a rhizome does not begin and does not end, it is always in the middle between things, it is inter-being, (...) it is to move between things, to overthrow ontology, to dismiss the foundation, to annul beginning and end: from the multiplicity of thinking arises [every] form of life'.
Gilles Deleuze - Félix Guattari
Rizoma Architetture was founded in 2009, is based in Bologna and consists of a structure composed of a Project Manager, four Project Leaders, six architects, two interior designers and a social media manager. Rizoma Architetture has a working method that does not follow a hierarchical structure, believing that creativity, innovation and adaptability, rather than strict adherence to conventional rules, can be the most effective key to reading the world's phenomena.
Like the rhizomatic roots of plants, the structure of the studio can count on a dense network of internal and external collaborators: Rizoma Architetture is committed to teamwork, focusing in particular on research & development, the skills of young professionals and collaboration with the most innovative companies. The studio works on the development of projects in the hospitality and housing sector, smart living and smart working projects.
In recent years, the studio has been involved in several interior design projects for structures that combine hospitality, food & beverage, work and retail spaces. Rizoma Architetture's projects have been published in various international magazines and web portals, and some of them have won awards and mentions, in particular the project for The Student Hotel Firenze won the MIPIM Award 2019 in Cannes in the Best Mixed-Use Development sector.
John Franceschelli
Architect and founder of Rizoma Architetture, graduate of the Faculty of Architecture in Ferrara, postgraduated at Universitat Politecnica de Catalunya in Barcelona, director of the development department of green architecture and interior design within the practice. Specialised in the design of Hybrid Ospitality, Student Housing, Cohousing and Coworking. Tenaciously curious and a lover of doubt, searching for solutions for new sociality and fostering relationships between people.